Embrace Diversity, Drive Growth
Our Monthly Consumer Insights Reports help manufacturers and retailers understand the shifts in consumer behaviors, needs, and beliefs by unlocking fresh insights to drive your business.
In the ever-evolving beauty industry, understanding the diverse needs and preferences of multicultural consumers is crucial for success. STRATEGIC SOLUTIONS INTERNATIONAL offers in-depth Multicultural Beauty Category Insights to help you navigate this dynamic market and harness the power of diversity.
Retail Chains & Beauty Supply)
What We Offer
Consumer Demographics
Detailed profiles of multicultural consumer segments, including age, ethnicity, income, and lifestyle.
Market Trends
Insights into emerging trends and cultural influences shaping the beauty industry.
Product Preferences
Analysis of product preferences and usage patterns among diverse consumer groups.
Brand Perceptions
Understanding how different brands are perceived by multicultural consumers.
Marketing Effectiveness
Evaluation of marketing campaigns and strategies targeted at multicultural audiences.
Competitive Landscape
Insights into the strategies and performance of competitors in the multicultural beauty space.
Strategic Solutions International (SSI) the only female led, Black Owned Category Management firm on the planet. At SSI, Romina is supported by a global diverse team of trained analysts, marketing, research and technology experts.